Morray & Benny The Butcher Connect in NYC for "Never Fail" Visual
Steadily climbing the ranks, thanks to soaring melodies and inspirational lyrics, North Carolina's Morray is one of Hip Hop’s brightest young stars. Promising his successful 2021 was just the beginning, he comes through with an anthemic new video single, featuring Griselda rapper, Benny The Butcher.
“Never Fail” was produced by Smatt Sertified, Akachi, and Sonickaboom of 808 Mafia changes the pace for Morray, switching out guitar loops for epic trap production and allowing the Pick Six Records to flex his verbal dexterity with fast-paced melodic runs. Directed by Whipalo, Never Fail’s cinematic video finds Morray and Benny spitting in the shadow of skyscrapers, as they tour NYC and mean mug for the camera.
"Never Fail" follows in the wake of "Better Things," a behind-the-scenes video that gave fans an inside look at Morray's meteoric rise, and September's "Bad Situations," which garnered over 6 million views. Morray is currently working on his follow-up to Street Sermons, the artist's critically acclaimed debut album. One of the biggest breakout stars of 2021, Morray recently earned a nomination at the Soul Train Awards for Best New Artist, following a nomination at the BET Hip-Hop Awards in the same category.
He's established himself as a go-to guest artist, appearing on "m y l i f e," the #2 Billboard Hot 100 hit by fellow Fayetteville, NC native J. Cole, and more recently, lending his talents to "In My Blood," a new video by the late Mo3, one of Morray's favorite artists. Street Sermons was merely the first step in Morray's rise towards stardom, proving that he's more than ready to build an artistic legacy and a nest egg for his wife and kids. For an artist with Morray's talent, the sky is the limit.
