With last weeks media announcement of Daniel Craig deciding to reprise his role as Ian Fleming’s fictional marauder 007 [James Bond] one last time, it seemed like an opportune time for Delaware / Boston artist FreshfromDE to finally unveil the visuals for his most successful single to date “Aston Martin” from the recently released collaboration EP ‘The Ritual‘ with Dutch producer Roca Beats. For this concept there’s zero discretion as FreshfromDE meta-morphs himself into the incarnation ’00Fresh’ a creative process historically not unfamiliar to him.
The video was directed and edited by Zak Morris. They both shot this video in and around the Miami area allowing them to capture some refined, polished imagery, highly appropriate given the theme of this particular cut as the Delaware emcee embodies ‘Black Bond’ in a setting that wouldn’t be out of place in one of the original movies, expect …high rise buildings, fitted suits, palm trees, and a brand new 17′ Aston, only thing missing is Pussy Galore? After watching this, give “The Ritual” EP a listen, available now on iTunes and Spotify.